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Computergamingworld
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MEDIA KIT
• Readership
• Advertising Rates
• Editorial Calendar
• Ad Specifications
• Sales Contacts
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In publication for over 22 years, Computer Gaming World is the longest-running and most well-respected PC gaming magazine in the business reaching over 300,000 gamers every month. With some of the most distinct voices in gaming journalism, two of the unique features that set Computer Gaming World apart are its policy not to review games before they are final; and that the writers must finish games before reviewing them. This ensures that Computer Gaming World's reviews are more accurate and useful than its competitors: we understand that gaming's lowest common denominator is fun, and everyone should be invited. The result: gamers are in an environment they can trust, meaning they can be trusted to buy.
Readership Profile:
• Bought 2.5 games in the last 60 days
• Plays PC games for 14 hours per week
• Plays online PC games 8 times per week
• Source: 2005 Computer Gaming World Subscriber Study
Offerings
| Benefits
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A giant base of readers comprised of the most hard core gaming audience in the market
| Advertising in Computer Gaming World puts your name in front of gamers who buy more and buy more often
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All paid circulation versus non-paid circulation
| Computer Gaming World's quality editorial coverage attracts core gamers with the high-end systems that can play your games and make them look great
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Backed by Ziff Davis Media's labs and Ziff Davis Benchmark Operations, Computer Gaming World has the most authoritative hardware coverage in the market
| A magazine that is carefully read and trusted puts your ad in an environment where it will get better read and have more impact
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Computer Gaming World covers the tradition and culture of computer gaming
| Natural circulation growth means readers - read and spend time with Computer Gaming World
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COMPETITIVE ADVANTAGE
Ziff Davis Media Game Group
Reaching eight million core gamers is more than just exposure and CPMs. In an increasingly segmented gaming marketplace, identifying the right medium is as important as identifying the right message. Ziff Davis Media's market-leading Game Group has developed three integrated magazines, book specials and a new online destination, 1UP.com, to attract multiple, distinct buying audiences among hard-core gamers on every key platform.
Game Group Integrated Marketing Solutions
• 1UP.com
• Monthly DVD/CD-ROM
• Cover Poster
• Insert/Onsert Posters
• Contests
• Bundled Rates with other Game Group magazines
• Merchandising
• Electronic Gaming Summit
• List rental
READERSHIP FACTS
Frequency: Every 4 weeks
Gender Ratio: 85% Male
Mean Age: 33 years old
Household Income: $70,500
Buying Habits: Spent $85 on videogames in the last two months
Gaming Habits: Owns 57 games
Source: CGW 2005 Reader Study
TARGET AUDIENCES
• Tech Enthusiasts
• Gaming Enthusiasts
• All Audiences
ZIFF DAVIS MEDIA SERVICES
• Print & Online Advertising
• Event Marketing
• Reprints
• List Rentals
RELATED BRANDS
• Electronic Gaming Monthly
• Official U.S. PlayStation Magazine
• 1UP.com
• Electronic Gaming Summit
• PC Magazine
• DigitalLife
• Subscription Information |
